Title: Use Strategic Prospecting to Connect with New Clients in the Digital Age
Speaker: Amy Franko, Founder & CEO, Amy Franko Associates
Description: Digital transformation is creating both disruption and opportunity when it comes to cultivating new clients. The way in which we earn access to key decision makers and stakeholders
continues to change, and we need to change with it. Strategic prospecting is an important part
of your digital transformation strategy. What are some things you’ll want to consider? In this
masterclass we’ll cover:
- Trends in how decision makers and stakeholders want to interact with us
- How to use intentional, strategic prospecting to improve your reach with prospective and current clients
- Strategies to improve momentum in earning new engagements
About Amy Franko: Named to LinkedIn’s Top Sales Voices, Amy Franko is a sought-after sales and leadership keynote speaker. With her unique blend of current research, fresh insights, and real-world examples, she has worked with some of the world’s most-recognized brands. Learn more about Amy Franko's expertise and content.
This webinar is part of our Driving Digital Transformation series. View the other virtual events and learn more about this series.