Meet the Expert: Geni Whitehouse

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Geni Whitehouse

evenanerd  |  evenanerd

A former CPA firm partner and software company executive, Geni now divides her time between working as a winery consultant at Brotemarkle, Davis & Co in the Napa Valley and writing, speaking, and tweeting at  She teaches accountants to become advisors, via her newest venture, which is built on the online Level 5 training system, created by Edi Osborne at MentorPlus.

She is a regular keynote presenter at CPA and Technology conferences around the country and has been named a Top 100 Influencer by Accounting Today, one of 25 Thought Leaders in Accounting, and one of the 25 Most Powerful Women in Accounting by CPA Practice Advisor. She was a member of the TEDxNapaValley organizing committee and was the first speaker at their inaugural event.

She is a co-founder of Solve Services, a remote bookkeeping business for the wine industry and is the author of “How to Make a Boring Subject Interesting: 52 ways even a nerd can be heard” which is available on

Geni's Content and Webinars: 

Webinar: Influencing Behavior: How to Drive Change Both Outside and Inside Your Firm Podcast: Influencing Behavior: How To Drive Change Both Outside and Inside Your Firm Blog: Tapping Into Your Inner Influencer

About the Author

Jeannie Ruesch

Jeannie is the Director of Marketing at Jeannie has over 20 years in brand creation and strategy, design, social media development, demand gen and customer marketing. She has taken companies perceived as local businesses to attention-grabbing national and global brands. She's a tech geek at heart and loves finding ways to help customers solve problems. Jeannie is also an author and award-winning graphic designer.

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